Small Business PR
For small business owners and product founders who want to land organic PR, gift guide and podcast features, and show up in AI search—without ads or agencies.
The brands getting organic media coverage now are the ones that will show up in those AI recommendations, and own AI search visibility and AEO (answer engine optimization) before it gets saturated.
Shopify, Etsy, and other shopping sites are continuously being integrated with ChatGPT, and we’re making organic PR and marketing accessible to everyday small business owners, WOC and BIPOC founders, navigating this new era of AI search and SEO.
Start pitching gift guide editors, TV and podcast hosts, and journalists all year round—so your products show up when customers search for what you sell. No PR experience, connections, or big budget required.
Join us weekly as host Gloria Chou, the #1 small business PR coach, shares untraditional PR and AI visibility strategies with interviews from top-tier journalists, diverse founders, and online business experts.
Get her free AI visibility prompts and PR training you won’t find anywhere else.
Small Business PR
Why ChatGPT Isn't Recommending Your Small Business (And How to Fix It)
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Your website traffic is dropping. Instagram reach is unpredictable. And customers are increasingly asking ChatGPT, Claude, Gemini, and Google AI what to buy instead of clicking through search results.
So why isn't AI recommending your business?
In this episode, Gloria Chou explains the biggest shift happening in marketing today—and why earned media and PR have become one of the strongest signals AI uses when deciding which businesses to recommend.
You'll learn:
✅ Why traditional SEO alone is no longer enough
✅ How ChatGPT, Google AI Mode, and AI shopping are changing customer behavior
✅ Why PR and editorial features matter more than ever for AI visibility
✅ Why one press feature isn't enough anymore
✅ How to become a business AI recommends instead of ignores
✅ The biggest opportunity small businesses have before everyone catches on
If you're relying only on Instagram, Google rankings, or your website to attract customers, this episode will completely change how you think about marketing in the AI era.
Want more people to discover, trust, and buy from your business without spending thousands on ads or a PR agency?
In my free AI Visibility Masterclass, I'll show you how small business owners are using PR, media features, and credibility signals to get recommended by AI tools like ChatGPT, land press opportunities, and become the obvious choice in their industry.
Watch here:
www.gloriachoupr.com/masterclass
- Join the Small Biz PR Facebook Group to get the best PR Tips
- DM the word “PITCH” to us on Instagram to get a pitching freebie https://www.instagram.com/gloriachoupr
- Connect with Gloria Chou on LinkedIn- https://www.linkedin.com/in/gloriaychou
