Small Business PR
For small business owners and product founders who want to land organic PR, gift guide and podcast features, and show up in AI search—without ads or agencies.
The brands getting organic media coverage now are the ones that will show up in those AI recommendations, and own AI search visibility and AEO (answer engine optimization) before it gets saturated.
Shopify, Etsy, and other shopping sites are continuously being integrated with ChatGPT, and we’re making organic PR and marketing accessible to everyday small business owners, WOC and BIPOC founders, navigating this new era of AI search and SEO.
Start pitching gift guide editors, TV and podcast hosts, and journalists all year round—so your products show up when customers search for what you sell. No PR experience, connections, or big budget required.
Join us weekly as host Gloria Chou, the #1 small business PR coach, shares untraditional PR and AI visibility strategies with interviews from top-tier journalists, diverse founders, and online business experts.
Get her free AI visibility prompts and PR training you won’t find anywhere else.
Small Business PR
Latest Episodes
How to Get Your Product Into Retail Stores with Alli Ball
Want to get your product into retail stores but don’t know how to find buyers, pitch them, or prove your brand is retail-ready?In this episode of Small Business PR, Gloria Chou sits down with Alli Ball, founder of Food Biz Wiz<...
Exploring Psychedelics, Personal Healing, and Entrepreneurship
How much of the way you run your business is shaped by patterns you learned long before becoming an entrepreneur?In this deeply personal episode, we explore the connection between personal healing, psychedelic experiences, entrepreneu...
How to use trends and seasonality to get featured in magazines w/Ruby McAuliffe Ford-Dunker
How do products actually get featured in magazines year-round—not just during the holidays?In this episode, Gloria sits down with Ruby McAuliffe Ford-Dunker, freelance journalist whose work has appeared in Vogue, ELLE, M...
How products can get featured in magazines w/Yasmine Singh
Ever wonder how products actually get featured in BuzzFeed, Bustle, MSN, and other major publications?In this episode, Gloria sits down with freelance shopping writer Yasmine Singh, whose work has appeared in BuzzFeed, Bustle, ...
