Small Business PR
For small business owners and product founders who want to land organic PR, gift guide and podcast features, and show up in AI search—without ads or agencies.
The brands getting organic media coverage now are the ones that will show up in those AI recommendations, and own AI search visibility and AEO (answer engine optimization) before it gets saturated.
Shopify, Etsy, and other shopping sites are continuously being integrated with ChatGPT, and we’re making organic PR and marketing accessible to everyday small business owners, WOC and BIPOC founders, navigating this new era of AI search and SEO.
Start pitching gift guide editors, TV and podcast hosts, and journalists all year round—so your products show up when customers search for what you sell. No PR experience, connections, or big budget required.
Join us weekly as host Gloria Chou, the #1 small business PR coach, shares untraditional PR and AI visibility strategies with interviews from top-tier journalists, diverse founders, and online business experts.
Get her free AI visibility prompts and PR training you won’t find anywhere else.
Small Business PR
From Chatbot to Coworker: How Founders Use AI to Get Found and Recommended
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Most business owners are still using AI like a chatbot.
They ask ChatGPT or Claude to write a caption, draft an email, or brainstorm ideas, then move on to the next task.
But that's not where the biggest time savings happen.
In this episode, Gloria breaks down the 3 levels of AI adoption and explains how founders can move from using AI as a simple assistant to using it as a true coworker that helps run parts of the business.
You'll learn how to connect AI to the tools you already use, automate repetitive tasks, uncover missed opportunities, and free up hours every week to focus on the work that actually grows your business.
In This Episode, You'll Learn:
• The 3 levels of AI adoption every founder should understand
• Why most small business owners are still using AI wrong
• The difference between using AI as a chatbot vs. a coworker
• How to save 20+ hours a week with AI automations
• The easiest way to train AI on your voice, business, and customer conversations
• How AI can find missed sales opportunities hiding in your inbox
• How to automate follow ups, scheduling, reporting, and content creation
• Why AI should handle the $10/hour tasks so you can focus on the $10,000/hour tasks
• The tools, connectors, and workflows Gloria uses in her own business
Whether you're a product founder, coach, consultant, service provider, or small business owner, this episode will help you stop treating AI like a tool and start using it like a teammate.
Want more people to discover, trust, and buy from your business without spending thousands on ads or a PR agency?
In my free AI Visibility Masterclass, I'll show you how small business owners are using PR, media features, and credibility signals to get recommended by AI tools like ChatGPT, land press opportunities, and become the obvious choice in their industry.
Watch here:
www.gloriachoupr.com/masterclass
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- DM the word “PITCH” to us on Instagram to get a pitching freebie https://www.instagram.com/gloriachoupr
- Connect with Gloria Chou on LinkedIn- https://www.linkedin.com/in/gloriaychou
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